Last updated: 30 October 2026
This Privacy Policy tells you how The Electric Mission collects, uses, keeps and protects your personal information when you use e-mission.org. We follow the Protection of Personal Information Act 4 of 2013 (POPIA). Personal information is any information that can identify you, for example your name, email address or phone number.
Who we are
The Electric Mission is a registered not-for-profit and approved public benefit organisation based in Johannesburg, South Africa. Under POPIA, we are the responsible party for the personal information that you give us through this website. The responsible party is the organisation that decides why and how your information is used.
Contact details:
- Email: info@e-mission.org
- Phone: +27 79 706 9567
- Location: Johannesburg, South Africa
What information we collect
We collect only the information that you give us, plus the basic technical information that every website receives. We collect:
- Contact form: your first name, last name, phone number, email address, the subject and your message.
- Newsletter sign-up: your email address.
- WhatsApp chat button: if you use this button, you send a message to us through WhatsApp. We receive your WhatsApp name, phone number and message.
- Direct contact: the information in emails, calls or messages that you send to us.
- Technical information: your IP address, browser type and the pages that you visit. Our web server records this information in its logs.
We do not ask for special personal information, for example health, religious or political information. Please do not include this type of information in your messages.
Why we use your information
We use your personal information only for the reason that you gave it to us. We use it to:
- Reply to your questions and requests.
- Send you our newsletter, news and updates about electric mobility, if you signed up.
- Work with partners, members of our network and stakeholders who contact us.
- Keep the website secure and working correctly.
- Obey the law.
We process your information with your consent, to reply to a request that you made, or because we have a legitimate interest in running our organisation and this website. We do not sell or rent your personal information to anyone.
Newsletter and direct marketing
We send our newsletter only to people who gave us their consent by signing up. Each newsletter tells you how to unsubscribe. You can also unsubscribe at any time if you email info@e-mission.org. We do this at no cost to you.
Cookies
Cookies are small text files that a website stores in your browser. This website uses only the cookies that it needs to work, for example cookies that make the pages load faster and cookies for people who log in to manage the website. We do not use cookies for advertising. You can block or delete cookies in the settings of your browser. Some parts of the website can then stop working correctly.
Who we share your information with
We share your information only with service providers that help us run this website and our communication. These are our website host, our email service and WhatsApp (Meta), if you contact us through WhatsApp. Each service provider must keep your information safe and confidential. They can use it only to give their service to us. We will also share information if the law requires it.
Information sent outside South Africa
Some of our service providers keep information on servers outside South Africa. If we send your information to another country, we do this only as section 72 of POPIA permits. This means that the receiving party must be subject to laws or a binding agreement that gives your information protection similar to POPIA, or you gave your consent.
Links to other websites
This website has links to our pages on Facebook, Instagram, X, YouTube and LinkedIn, and to other websites. When you go to these websites, their privacy policies apply. We are not responsible for how they use your information.
How we keep your information safe
We use reasonable technical and organisational measures to protect your information against loss, damage and access without permission. Only authorised people can get access to it. If we find that someone got access to your personal information without permission, we will tell you and the Information Regulator as POPIA requires.
How long we keep your information
We keep your personal information only for as long as we need it for the reason that we collected it, or for as long as the law requires. We keep newsletter details until you unsubscribe. When we no longer need your information, we delete it or remove the details that identify you.
Your rights
Under POPIA, you have the right to:
- Ask if we have personal information about you, and ask for a copy of it.
- Ask us to correct personal information that is wrong, out of date or not complete.
- Ask us to delete personal information that we no longer have a right to keep.
- Object to how we use your personal information.
- Withdraw your consent at any time. This does not change the lawfulness of what we did before you withdrew it.
- Refuse direct marketing.
- Make a complaint to the Information Regulator.
To use one of these rights, email our Information Officer at info@e-mission.org. We can ask you to prove who you are before we act on your request.
Children
This website is not for children under 18. We do not knowingly collect personal information from children. If you think that a child gave us personal information, email info@e-mission.org and we will delete it.
Information Officer
Our Information Officer makes sure that we obey POPIA. For questions or requests about your personal information, contact the Information Officer at info@e-mission.org or +27 79 706 9567.
How to make a complaint
If you have a concern about how we use your personal information, please contact us first. We will try to fix the problem. If you are not satisfied, you can make a complaint to the Information Regulator (South Africa):
- Website: https://inforegulator.org.za
- Complaints email: POPIAComplaints@inforegulator.org.za
- General enquiries: enquiries@inforegulator.org.za
- Phone: 010 023 5200 or 0800 017 160 (toll free)
- Address: Woodmead North Office Park, 54 Maxwell Drive, Woodmead, Johannesburg, 2191
Changes to this policy
We can change this Privacy Policy when our website or the law changes. We will publish the new version on this page with a new date at the top.